So in class the other day we were talking about how Heinz Baked Beans has changed over the years and how the success of these changes brought along companies that copied them.
It started with normal baked beans in a tomato sauce in the iconic blue tin with the Heinz badge clearly displayed. After this product was released a similar company copied the idea of baked beans in tomato sauce when they saw that a lot of the 'orange tea' market was being taken by Heinz. Over the next few years Heinz added different varieties to their products, with baked beans and sausages or baked beans in curry sauce. The success of these new variations also resulted in other companies copying these new products.
This idea of copying from a success can be applied to some well-known films. An example of a successful film is 'The Hunger Games' which made millions in the box office when it was released in cinemas, as well as it's sequels also being huge successes in the industry. In my opinion a copy of this film is the newly released 'Maze Runner'. Although in itself 'Maze Runner' is a great film, it follows a similar storyline to that of 'The Hunger Games' as they are both about a group of teenagers that are placed into an unknown environment, against their will, where they must compete against each other in a game of survival of the fittest.
Another example of this is between 'Madagascar' and 'The Wild'. In my opinion it is quite clear that 'The Wild' is very similar to the already successful 'Madagascar' as they are both about a group of animals that escape a zoo in New York City.
A final example is 'Olympus Has Fallen' and 'White House Down', two very similar films about the heroic actions of security guards during an attack on the President and the White House.
No comments:
Post a Comment